Real Atom Press Center

Real Atom press releases, news articles, awards, blog posts, analyst reports, media assets, and more. Contact the Press Team with any questions or requests and check this page regularly for the latest Real Atom news.


2021 Press News

Apr 28, 2021

Bridging the Gap Between Capital Providers and Midsize Companies

Midsize companies are underserved and overcharged by financial providers — but they don’t have to be.

2020 Press News

Apr 22, 2020

International Women of the Year

We are thrilled to have our CTO, Masha Sharma highlighted by SalientMG 365, as one of the remarkable women leaders, entrepreneurs, and rising stars across marketing, and advertising, and technology. Congratulations!

Feb 25, 2020

The Digital Age Of CRE Demands More Than Just A CRM

Check our CEO, Yulia Yaani’s recent article on Forbes. In CRE lending, we have finally arrived at the stage where the majority of customers do realize the value of data. The time for companies to be able to access all the innovation that exists in our industry is long past due. It’s time for those of us in commercial real estate to put meaningful investment into better, more customer-centric and data-centric technology solutions. And to reclaim what belongs to us: our data.

Jan 16, 2020

Is Technology Commoditizing CRE Lending, Or Are We Stuck In The 1980s?

Check our CEO, Yulia Yaani’s recent article on Forbes to learn about Catch-22 in commercial real estate lending. Lenders or mortgage brokers, relationship or technology, is there a win&win solution?

2019 Press News

Oct 21, 2019

Forbes Councils Publishing Gives Yulia Yaani a Platform for Sharing Industry Insights

Yulia Yaani, our CEO and Masha Sharma, our CTO are members of Forbes Real Estate Council and Forbes Technology Council, respectively, and both publish content. This article talks about Yulia as a Co-Founder, and RealAtom, which is a SaaS enabled platform that digitizes workflow, putting commercial mortgage brokers, investors, and lenders on the same page so that transactions are centralized and information flows without friction.

Sep 12, 2019

Can Tech Help Make CRE Recession-Proof?

Check our CEO, Yulia Yaani’s article on Forbes talking about how technology can help during the recession.

Aug 14, 2019

2020: Three Trends In Protech That Can Propel CRE Forward

Check our CEO, Yulia Yaani’s article on Forbes talking about three trends in ProTech that can propel the commercial real estate industry forward. What can adopters and innovators in CRE look forward to in 2020? As she sees it, we can expect better communication, more automation, and deeper insight.

Aug 07, 2019

Fostering Innovation in Organizations

Our CTO, Masha Sharma, has joined other Forbes Councils members in Forbes Podcast to discuss what innovation means to them, how to stay on top of emerging tech, and what to do if you feel that your company has fallen behind.

Jul 16, 2019

Early Adopters Of Proptech In CRE Will Be The Big Winners

How can you win big in Commercial Real Estate? Read our CEO Yulia Yaani’s Forbes article to find out – Early Adopters Of Proptech In CRE Will Be The Big Winners.

Jun 28, 2019

How I Learned To Break The Worst Habit Of All

Our CTO, Masha Sharma, used advice from James Clear’s book, Atomic Habits, to live a healthier, more productive life. Read her article in Forbes to see how you can do the same.

Jun 20, 2019

Are CRE Capital Markets Brokers The Last Dinosaurs?

RealAtom, a PropTech startup, has figured out how to create a relationship-based platform and digitize some of the biggest pain points in the industry by centralizing, automating and tracking complex lending interactions that typically rely on calls, emails, spreadsheets and even fax machines.

Jun 06, 2019

Innovation Is The New Normal — Don’t Get Left Behind

Innovation and disruption are here to stay. If you’re smart about it, you can seize the opportunity to ride the next wave of innovation and do more of what you’re good at. If you run from it, you’ll fall further behind. And that’s a bad place to be.

May 16, 2019

Why Women Should Lead Change In Commercial Real Estate

As a commercial real estate entrepreneur, my job involves a lot of traveling and networking. I often find myself at receptions, cocktail in hand, introducing myself and explaining what I do. And when I explain that my startup is disrupting the commercial real estate lending industry, it’s not uncommon for me to get a few raised eyebrows to what many perceive to be a male-dominated field.

Jan 29, 2019

PropTech makes mark

It may have taken a while, but technology is changing the commercial real estate industry and promises to do so in ways that will render unrecognizable tomorrow. RealAtom is mentioned in the article as one of the most popular new firms for online lending.

Jan 28, 2019

RealAtom ranks 4th on the 20 DC-area startups worth watching 2019 list

We are very grateful to have a place on this list with so many awesome DC-area startups!

About the realLIST 2019: “The Washington, D.C. startup scene continues to grow, and we’re definitely noticing. After digging back through our own archive of startup coverage and receiving suggestions from the local tech community, we are confident these are the tech startups to follow in 2019.” By DC

Jan 11, 2019

RealAtom CEO dispels proptech myths

Wireless connectivity has rapidly gone from an amenity commercial real owners could use as a selling point to potential tenants, to something tenants expect when looking for a new space. As the “wireless is a fourth utility” trend has grown, so has the emergence of property technology, or “proptech.” Proptech is any technology used in the real estate space whether it’s software, hardware like sensors or materials such as bricks that could serve as solar panel batteries.

Jan 08, 2019

Debunking The Three Myths Of Commercial Real Estate Technology

The world of commercial real estate (CRE) is filled with misunderstandings and myths, especially in light of new technology startups that are poised to shift the status quo. To date, three ideas about new CRE tech remain especially pervasive across the industry, yet do little more than conjure fear about tech solutions that are sure to help the industry flourish.

2018 Press News

Apr 24, 2019

The LendingTree for commercial real estate has raised millions of dollars

Co-founder and CEO Yulia Yaani and co-founder and CTO Masha Sharma are working to create the top destination to connect borrowers and lenders.

Sep 07, 2018

RealAtom Raises $4M Seed for its Data-Powered CRE Lending Platform

Still, in beta, the Washington DC-based commercial real estate lending startup, RealAtom announced that it has raised a $4 million Seed round. The round was supported by 500 Startups, one of the most prominent startup accelerators in Silicon Valley, with participation from CRE family offices and industry angels. The funding, significant for any seed stage startup on the east coast, will enable RealAtom to add more institutional users to its platform, which uses intelligent machine learning algorithms to help commercial real estate borrowers and lenders find better loan opportunities.

Aug 22, 2018

Q & A With Yulia Yaani of Commercial Real Estate Lending Marketplace RealAtom

One of the things that sets real estate apart from other asset classes is the appetite for lending. The entire property industry runs on investors’ desire to lend money on properties because of the perception of the lasting value of a real asset. In the residential property market, at least in the U.S., there are institutions that will purchase securitized loan portfolios. In commercial real estate, where the assets are a lot more expensive and exponentially more difficult to value, a lot of loans are created and held by private lenders. This means that a borrower needs to find a way to get in front of the multitude of family office and mid sized money managers that are looking to put debt on commercial properties.

Jul 17, 2018

RealAtom is nominated for DCA Live’s Red Hot Companies of 2018

Since 2014, DCA Live has hosted events featuring the fastest growing companies and most dynamic professionals in the Washington, DC region’s legal, association & nonprofit, entrepreneur, federal tech, real estate and corporate communities. DCA Live also publishes the twice weekly digital newsletter the DCA, featuring profiles of leading professionals from these industries.

Mar 14, 2018

MIPIM Startup Competition – meet the finalists

For the fourth year, the MIPIM Startup Competition, in partnership with global real estate tech partner MetaProp NYC, will reveal the most promising and innovative startups that tackle the biggest urban challenges around the world. The 2019 edition will stop by 3 cities, Paris, New-York, and Hong-Kong, major international hubs for PropTech, where the selected startups will pitch their ideas and business models to move the real estate ecosystem forward.

Mar 12, 2018

Strongest Class Yet for Startup Competition Finals at MIPIM 2018

This year’s top 9 finalists have already survived a round of intense competition and are demonstrating some of the highest potential within the PropTech startup world. Again, this will be an unforgettable and monumental event taking place in Cannes on March 14th from 4:00 – 7:00pm. Following the event will be a Yacht Party co-hosted by MetaProp and Lennar.

Mar 08, 2018

It’s MIPIM Time: Why You Should Be Excited for the Cannes Conference

MIPIM’s theme for the 29th annual conference is “Mapping World Urbanity,” and the event’s programming will try to address issues like, How will we live in cities in 2030 and 2050? And, what are the best strategies for building future cities in a globalized world?

Feb 15, 2018

2018 Real Estate Capital Markets Conference Recap

“Where are we in the cycle?” It’s a question that investors across a range of asset classes repeated over and over again in 2017, but those who raise and deploy capital in the commercial real estate industry arguably had the most pressing reasons for asking it. As Goodwin and Columbia Business School held their 11th Annual Real Estate Capital Markets Conference in January, the more than 500 participants had just left behind a year that saw transaction volumes decline and REITs significantly underperform for a second straight year.

Feb 01, 2018

Looking Into The Future Of Real Estate

At the innovation session that was part of the real estate conference organized by the Goodwin law firm and Columbia Business School, Yulia Yaani, the founder and CEO of RealAtom, and Zach Aarons, the co-founder of MetaProp, … presented on how technology is reshaping the real estate industry.

2017 Press News

Dec 21, 2017

Technology Drives Changes in CRE Lending Space

Over the last few years, several online marketplaces have been established to try and match commercial real estate borrowers with lenders quickly and efficiently using technology. In the past, commercial real estate lending depended heavily on having local connections, but online platforms are blurring these lines—making geographical borders less relevant and opening doors for new types of lenders to establish themselves.

Oct 19, 2017

Top 10 Winners From NYC Real Estate Tech Week 2017

The week is anchored by the increasingly amazing annual MIPIM PropTech Summit. Through this marquee event and dozens of others each year, top government, business, and technology minds from around the world come to New York City to learn, network and strike deals.

Oct 11, 2017

Winners from MIPIM Proptech Summit & Global PropTech Awards Awards

The three startups from the mipim proptech startup competition today to advance to the final pitch round are:

Jul 03, 2017

A Match Made in CyberSpace: Top Online Marketplaces

Never before has it been so easy for lenders and borrowers to find one another. Online financial marketplaces make expanding real estate portfolios easier for investors of all asset classes. Borrowers benefit from connecting with all types of lenders, from traditional bank loans to crowd funding sources, securing the right funds for their projects. No matter which side of the fence you stand on, try these online lending marketplaces designed for real estate.

May 23, 2017

Meet the 21st batch of 500 Startups companies

500 Startups’ next batch of accelerator companies is launching now that its previous demo day has wrapped up, this time seemingly having a bit of a wider focus than we’re accustomed to seeing coming out of the firm.

Apr 11, 2017

Need a Commercial Real Estate Loan? This Startup Can Help

Commercial Real Estate Expert, by Gary Richetelli

Mar 07, 2017

Need a commercial real estate loan? This local startup wants to help

A D.C.-area startup has launched a new online loan marketplace for the commercial real estate industry. Think LendingTree, but for commercial construction as opposed to home mortgages and credit cards.

Feb 21, 2017

LendIt Announces 2017 PitchIt Finalists

LendIt, the world’s largest show in lending and fintech, today announced eight finalists for its fifth PitchIt @ LendIt competition. In partnership for the first time with 500 Startups, the world’s leader in investing and mentoring, and sponsored by Marqeta, PitchIt is a leading global competition for fintech startups to earn mentorship, endorsement and exposure to institutions, investors and broad visibility.

Feb 01, 2017

Yulia Yaani, CEO at RealAtom nominated as one of the top CRE Tech CEO’s of 2016

This blog series is in partnership with Commercial Real Estate Women (CREW) Network, the industry’s premier business networking organization dedicated to advancing the achievements of women in commercial real estate. More than 10,000 CREW Network members represent nearly every discipline within the industry globally and have a presence in over 70 major markets.

Jan 01, 2017

RealAtom named one of the winners in the best overall tech sites of 2016 category in the Third Annual Real Estate Tech Awards

Real Estate Tech News wants to honor those innovative and forward-thinking companies and individuals who have played an integral role in advancing tech in the real estate industry during 2016.

2016 Press News

Dec 13, 2016

Q&A with RealAtom Co-Founder and CEO, Yulia Yaani

Q&A with #RETAS Sponsor and RealAtom Co-Founder and CEO, Yulia Yaani.

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